As designers we’re constantly in the process of creating. Whether it’s a new website for a local mom and pop store, a web app for the latest and greatest startup, or an iOS7 app, we’re always creating. How often is any of it for you? When was the last time you started and finished a project just for you?
With so many businesses competing for people’s attention, how do you go about designing a truly memorable, ‘kickass’ logo? We’ve come up with eight key principles for designing a memorable logo which we’ve outlined in the graphic below: What does it all mean? 1.Keep It Simple A memorable logo needs to be instantly recognizable, … Read more