Newsletter Design: 50+ Great Examples

A good newsletter campaign can be a great way to inform your subscribers of all your company’s latest news, products and specials. In this post you will see some great examples of newsletter designs from various online companies. If you’re in need of some design inspiration, this post just might do the job.

Want more articles on Email Newsletter Design ? Check out some of my previous posts:

Email Newsletter Templates: 40 Hand Picked Premium Designs

Email Newsletter: 7 Useful Tips For Creating Attractive And Effective Designs

Email Newsletter: Collection Of Inspirational Designs

Mailbakery Email Newsletter Coding Service

envato
envato
EVE online
EVE online
Coach
Coach
BioShock
BioShock
teamworX
teamworX
filemaker
filemaker
iconinc
iconinc
Heroes Over Europe
Heroes Over Europe
BARNES & NOBLE
BARNES & NOBLE
California Walnuts
California Walnuts
Anno 1404
Anno 1404
Apple
Apple
Seedcorn Competition
Seedcorn Competition
JUXT Interactive
JUXT Interactive
TMNT
TMNT
belladomicile
belladomicile
lecool
lecool
eroi
eroi
Crate and Barrel
Crate and Barrel
Letone
Letone
citrineny
citrineny
virtuosa
virtuosa
tartgraf
tartgraf
apple iphone
apple iphone
thelomographer
thelomographer
eroi
eroi
eroi
eroi
Sandals
Sandals
Vexio
Vexio
Fifty Coins Restaurant
Fifty Coins Restaurant
percept
percept
welove72
welove72
Apple College
Apple College
fontshop
fontshop
aston workshop
aston workshop
welove72
welove72
BKWLD
BKWLD
Sephora
Sephora
Vexio
Vexio
SETI
SETI
Apple
Apple
Apple nano
Apple nano
pink sherbet designs
pink sherbet designs
remixcreative
remixcreative
Carpe Diem
Carpe Diem
Authentic Jobs
Authentic Jobs
Apple iPod summer accessories
Apple iPod summer accessories
virb
virb
welove72
welove72
typetec
typetec
nest living
nest living
themeforest
themeforest
typetec
typetec
ireland hotels
ireland hotels
threadless
threadless
polapremium
polapremium

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61 Comments

  1. Anything is possible when one just slices up images. I really appreciate good looking newsletter that use html text where-ever possible. Some good ones in there.

  2. Beautiful designs – However, image based designs can only be seen if the viewer is convinced to click “display images”. With any e-mail newsletter campaign it is almost more important what the design looks like and how the text reads WITHOUT the images on, otherwise you wont be communicating anything (especially if all your text is part of the graphic).

  3. Yep, looking nice is one thing. Perfroming well is quite another. There’s no point in looking amazing if it’s not opened or images are not downloaded.

  4. Certainly a good collection of pretty graphics.

    Many do break some basic acknowledge best practice of email marketing.

    Such as having the offer and company clear above the fold. In some cases the company name is at the bottom.

    I would certainly be concerned that not all of them perform at all well.

  5. Definitely a great collection, but I have to agree that some are clearly lacking from a marketing perspective. Some are just too pretty and aren’t showcase the product as much as the design.

    Thanks for the collection. Bookmarked for future reference.
    Keith Higginbotham

  6. I’d echo the comments about great design vs functionality. Although these are all beautiful, the fact is that they would not be seen by a large percentage of newsletter subscribers. Something text based that invites the reader to click for more info that then takes them to a webpage is how I get around it. The webpage can be as ‘graphicy’ as I like, but the email is simple, to the point, and mostly text to ensure I’m not ending up in spam folders.

    Fantastic designs though! Will be visiting here again before I design my next one.

  7. There’s no point in writing an article on newletter design, is there, if noone clicks through to the examples, or if someone doesn’t read the artice is there? Then it was all for naught. An nice article does nothing if I don’t read it, does it?

    Hahaha… you couple of naysayers up there need to drown your depression in a local meeting of the optimists’ club.

    Nice artice!

  8. Wow some really great newsletter examples here (personally not a fan of the dark backgrounds). Barnes & Noble with their Kindle inspired newsletter grabbed my attention though as did the one from Icon News.

    Great list for inspiration though – move beyond the boring!

    @ProjectCenter

  9. honestly who reads a huge text e-mail? not me. but i will read some of it if it looks f***’n awesome. look at your target market do they turn images on or off, that’s what you need to know, then design. Also not a fan of the dark backgrounds, too hard to read. Also images can have alt text in e-mails.

  10. The Alt text in the images is a great way as stated by Terri above as this allows the user to view the text version. You are able to supply all the info you need with out show the image.

  11. Great collection and inspiration. I just wish email templates would use pure DIVs without using table tags. Just so hard to express creativity with those “table” tags

  12. Great post, but here is our problem, we can’t find a design company that has an enewsletter portfolio! Any recommendations!?

  13. The catchy blog with the interesting contents. You give the nice information. most of your contents are make me have more knowledge. it is very different. I was impressed with your blog. Never be bored to visit your website again. Have the nice day. Keep enjoyed your blogging.

  14. This is something called as “resourceful” Appreciate your efforts. !!! Nice job and thank for sharing this with us.

  15. Really inspiring Newsletter design. This is a great resource to follow for creating any newsletter. Thank you very much for the great composition.

  16. Thank you for showcasing many of our newsletters we create for Ubisoft EMEA since 2002.

    As I said in another blog, it’s true that effective newsletters must contain texts and not only images. But for video games editors like Ubisoft, it’s different because they must sell a graphic universe and not only information. After many A/B testings, 100% image newsletters obtain better ROI than HTML/images in that specific case.

  17. Very Nice collection, I have been using a company called “www.virtualclouding.com” to make such Newsletters for me and trust me they are so great help and they are cheap too.

  18. Most of these newsletters are way over the top from a design perspective. They’re email advertisements more than they are newsletters.

  19. Having read this I thought it was really informative.

    I appreciate you finding the time and effort to put this content together.
    I once again find myself spending a lot of
    time both reading and leaving comments. But so what, it was still worth it!

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