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Category Archives for "Marketing"

Sure-Fire Ways to Improve Your Email Marketing Click Rate

Despite the newer and flashier ways to market a business online, email marketing still stands strong as one of the best. It is personable since a person’s inbox is pretty much the most intimate corner of the Internet, thus making the marketing a one-on-one affair. However, sending emails is not the only part of the […]

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4 Tips to Catch Social Fans with Magnetic Visuals

Any modern marketing strategy today must include socials to be successful. Whether we like it or not, social networks such as Instagram, Facebook, and Twitter are at the heart of most of the human interactions in the era of digitalization. Any brand who wants to advertise its products or services to a large audience must […]

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How To Handle Data Files For Machine Learning

Machine learning has helped many companies and organizations to understand data and make logical decisions from it. According to seasoned Apache Spark developers, the artificial intelligence (AI) is applied to the system to automate the processes of understanding and interpreting data. As advice, these experts remind IT handlers that, data files are the most crucial […]

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Creative Strategies For Building Your Email List

Let’s say you have your e-commerce website fully operational, but are lacking in one very important area: marketing. Without subscribers, you’ve pretty much got no customers, no referrals, no reviews, and most importantly, no conversions. If you want to survive in the wild world of e-commerce, you need to make your email marketing as foolproof […]

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10 Tweaks to Improve Conversion by 8%

What’s the most important factor that reflects the success of your online project? Conversions. Whenever you engage in a new marketing strategy and alter your calls to action, you expect more visitors to convert to customers, subscribers, or active participants in your campaign. Conversion is the most accurate indicator of your marketing campaign’s and site’s efficiency. […]

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Does Your Audience Trust You?

With so many online resources competing for traffic, it is highly difficult for any single source to establish themselves as the main authority with their audience. To become a trusted resource, you must establish credibility for your website, which is easier said than done. But winning the trust of your customers can have immeasurable benefits, […]

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