Standing out can be one of the hardest things for a brand to do. And standing out is important – if you’re trying to build a recognizable brand, then being bland and uninteresting will get you nowhere. This is especially true for start-ups and small businesses who often won’t be given a second look. Everything about your brand needs to grab attention in order to be seen – whether it’s a bold, highly visual website design, a product that’s unexpectedly beautiful (like the Nest thermostat) or a logo design that’s interesting, quirky and creative.
Of course, designing a creative and interesting logo that gets people’s attention – while still remaining nicely designed and presentable – is an arduous task. Adding your company’s personality to that logo will be a challenge, but when done correctly you can end up with a brand mark that you’re truly proud of, that attracts attention and that makes your competitor’s look bland and uninteresting.
We’ve collected some of the quirkiest, most unusual logos that are filled with personality to hopefully give you some inspiration for your next logo design work. If you’re suffering from creative block, or just want to check out examples from some very talented designers, we hope you’ll enjoy this collection.
Have you found any examples of creative, interesting, personality infused logos that you’d like to share? Please do let us know in the comments.
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So many awesome logos, but I managed to choose some favorites: the one from Mail Chimp (but I may be biased here, I’m a fan of their services), Napoleon sushi bar and Optimistic Beverages. As far as I’m concerned, they did their job right.
The truth is that all the logos are very good, but only two I liked the MailChimp as favorites and MTV.
Greetings!