Michael Gorman

Author Archives: Michael Gorman

10 Tweaks to Improve Conversion by 8%

What’s the most important factor that reflects the success of your online project? Conversions. Whenever you engage in a new marketing strategy and alter your calls to action, you expect more visitors to convert to customers, subscribers, or active participants in your campaign. Conversion is the most accurate indicator of your marketing campaign’s and site’s efficiency. […]

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