Today’s websites are more complicated than ever. Web designers not only have to ensure their websites reach the top of any search engine searches in their niche, but they also have to ensure that visitors to the site get an enjoyable experience while they are there. SEO is what brings visitors to the site to begin with, and user experience is what keeps them coming back and interacting with your brand.
Articles by: Liz Conaty
For both newcomers and experts in the world of graphic design, the price of some of the software ‘required’ to make it in the business is enough to make them balk. With software from titans like Adobe often costing hundreds (if not thousands) of dollars, it is difficult for many taking their first steps in the graphic design world to do so without spending massive amounts of money. Even worse, veterans of the business often cannot afford to buy the latest versions of software due to their expense – something that hurts both themselves and their work.